Do you have a great idea that could make a real difference and could benefit from knowledge, skills, networks, people and cash to take it further? Well the Peter Farrell Cup is for you!

The Peter Farrell Cup (PFC), now in its 19th year, is UNSW's most prestigious competitive ideas program that is fast-tracking the next generation of entrepreneurs and start-ups.

Helping develop both students and their ideas from that initial light bulb moment, the PFC gives students the necessary tools, skills, guidance and support, to test, pitch and potentially launch a real business!

The cup culminates in a final pitch competition where participants get the opportunity to win a share of an incredible $20,000 cash prize pool to help take their ideas to the next level.

We are calling for UNSW students with the newest and most exciting innovative ideas or early-stage (pre-funding) startups to join us for this exciting program!

  • Gain new skills, knowledge, ways of thinking, friends and plenty of opportunities
  • Get matched with industry mentors with extensive "been there-done that" experience
  • Participate in educational workshops (e.g. on Lean Startup Methodology, presentation skills and startup pitching)
  • Get access to a world-class Makerspace Network
  • The opportunity to pitch for a share in a huge $20K prize pool


Prize money:

$10,000 - 1st Prize

$5,000 - 2nd Prize

$3,000 - 3rd Prize

$2,000 - People's choice


You will also have plenty of additional opportunities to further develop and grow your startup beyond the PFC with the extensive hands-on support available from the UNSW Founders Program. See the full list of support services.

Intellectual Property

Participants retain the copyright and any other intellectual property rights in their idea and startup.


Teams must comprise of at least 2 and no more than 5 members.

The team leader must:

  1. Be a current UNSW (under/post grad) student at the time of application
  2. Have played the primary role in conceiving the idea
  3. Complete and submit the PFC application form
  4. Not participate in any more than one team that makes it through to the top 50

Other team members do not have to be UNSW students.

The Idea

Your idea must be:

  1. Self-funded and pre-revenue (i.e. no investors or paying customers) at the time of the application
  2. Legal in NSW and Australia






Thursday, 1 August

Information night (application opens)

5.30 p.m. – 7.30 p.m.


Wednesday, 21 August

Ideation & application development

Ideation workshop - 9.45 a.m. – 10.45 a.m.




1-on-1 interviews:       11.00 a.m. – 12.45 p.m.

                                    2.00 p.m. – 3.45 p.m.


Wednesday, 4 September

Applications close 4pm



Monday, 16 September

Digital storytelling and graphic illustration workshop

10.00 a.m. – 12.30 p.m.


Tuesday, 17 September

Learning workshop 1a

1.30 p.m. – 4.30 p.m.

Design Next Studio (J17 Lv5)

Thursday, 19 September

Learning workshop 1b

[+ live scribing]

9.30 a.m. – 12.30 p.m.

Design Next Studio (J17 Lv5)

Thursday, 26 September

Mentor matchup

5.30 p.m. – 7.30 p.m.

UNSW CBD campus

Tuesday, 1 October

Learning workshop 2a

1.00 p.m. – 4.00 p.m.


Thursday, 3 October

Learning workshop 2b

[+ live scribing]

1.00 p.m. – 4.00 p.m.


Tuesday, 15 October

Pitch clinic 1a

1.00 p.m. – 4.00 p.m.


Thursday, 17 October

Pitch clinic 1b

[+ live scribing]

1.00 p.m. – 4.00 p.m.


Tuesday, 22 October

Pitch fest 1a

5.00 p.m. – 7.00 p.m.


Wednesday, 23 October

Pitch fest 1b

5.00 p.m. – 7.00 p.m.


Thursday, 24 October

Pitch fest 1c

5.00 p.m. – 7.00 p.m.


Thursday, 14 November


5.30 p.m. –  9.30 p.m. 

NSW Mint

Wednesday, 27 November

Post program celebration




We have some valuable workshops if you need any help:

The Peter Farrell Cup is named after Peter Farrell, 2001 Australian Entrepreneur of the Year and founder and chair of ResMed; a world-leading health company.

The same year Peter Farrell was awarded Australian Entrepreneur of the year, UNSW Business School launched the PFC as Australia's first ever pitching competition for student-led startups.

Held annually ever since, the PFC is now proudly brought to you by the UNSW Founders Program; UNSW’s platform for embedding entrepreneurial confidence in every student's experience

Don’t just take our word for it

eXsight – 2018 Peter Farrell Cup Winners

Affecting over a million Australian, colour blindness is a condition that can make it near impossible to read and interpret coloured information of any form at work, school and in other daily activities. eXsight is solving this problem by creating phone screen covers that help colour blind individuals differentiate between commonly confused colours. The screen cover is held in place, and stored when not in use, using a specially designed phone case. This cover can also be used for situations away from the phone.

Emma Casolin and Maggie Feng, co-founders of eXsight participated in the 2018 Peter Farrell Cup and took out the top prize of $10,000 to put towards their business.

Emma said she was inspired by the experience of members of her family. "My brother has colour blindness and I noticed he has many problems at school and in his daily life," Casolin said. "I was sitting on the bus one day and thought, 'Why isn't there a filter to put on a phone for those who suffer from colour blindness?' And with help from my team, mentor and family, here we are."

Since the PFC, eXsight have participated in the New Wave Founders women's program and are currently part of our UNSW Founders Start program where they are working on the next iteration of eXsight.

For further information about the Peter Farrell Cup

Stephen Summerhayes
UNSW Founders - Entrepreneurship Program Designer